Keeping The Electoral College - Free Essay Example

Sample details Pages: 7 Words: 2102 Downloads: 4 Date added: 2019/06/14 Category Politics Essay Level High school Topics: Electoral College Essay Did you like this example? The Electoral College has been around since the beginning of the country. This system is used to determine in a Presidential election year who has won the most electoral votes from all of the states and gets to become President. Over the last few years, several people have called for its abolishment. Don’t waste time! Our writers will create an original "Keeping The Electoral College" essay for you Create order However, I feel that the Electoral College should be kept. The Electoral College allows for all of the states to have a voice, not just states with big populations. Keeping the Electoral College allows us to maintain a fair process in the Presidential Election every four years and that by allowing each state to vote and not base the Presidency on the popular vote, we can have a fair election to decide who the President of the United States will be. The Electoral College was founded as a way for the President of the United States to be formally elected, with each state holding a certain number of electoral votes depending on how many people live in the state. Giving each state a certain number of electoral votes in the Electoral College gives each state the choice on who they believe deserves to win the Presidency. All of the states deserve to speak their mind on electing the President because states with huge populations such as Florida, Texas, and California should not have the power to pick the President but also allow states such as Idaho and Wyoming to have their say as well. Idaho and Wyoming may have different population numbers compared to Florida and California, but they should have every right to participate in the Electoral College as a member of the United States of America. In an article from the Washington Post written shortly after the 2016 Presidential Election, the authors of the article defend the use of the Electoral College as the primary method of electing the President. One section of the article that stood out was mentioning the idea of why the Electoral College was brought to fruition, allowing an equal opportunity for all fifty states- not just a few states, to cast their votes for President. The article also looks back at how Abraham Lincoln won the Presidency despite losing the popular vote, he still managed to win in the Electoral College, thus the southern states seceded because those states thought that the country would get rid of slavery. When reading that section of the article, I could understand why the southern states were angry because they wanted to keep slavery, but President Lincoln thought otherwise. In this case, the Electoral College divided a nation rather that united it. Jake Curtis, a reporter for the Washington Examiner, wrote a piece looking at the Electoral College and why it helps the smaller states in the U.S. Senate. He points out the Great Compromise as being the reason why small states such as Rhode Island and Delaware let their voices be heard not only in the Senate, but in the Presidential Election. Despite the bigger cities such as Los Angeles and New York having a big portion of the American population, smaller cities such as Boise, Idaho and Wichita, Kansas have the right to speak just as LA and New York do. In the recent U.S. Senate election, we saw that some states decided that they would like to be represented differently starting in January 2019 than they currently are today. Those states have the right to speak in the Senate as part of being in the United States. If not for the two senators per state regulation, states such as California, New York, and Florida would have multiple senators, while the smaller states may have one or t wo depending on the population of the state. Having the right to equal representation in the Senate should also matter to the Presidential Election as all states are seen as being united, hence the United States of America. Martin Diamond wrote a journal titled The Electoral College and the American Idea of Democracy. In the journal, he takes a look at the importance of the Electoral College in American history and the benefits of keeping the Electoral College. Diamond, on page three, mentions that George Washington was elected President based on the popular vote. However, in 1796, when the Presidency was between John Adams and Thomas Jefferson, two very well respected men at that time, the electors were tasked with making a difficult decision as to who should succeed George Washington as President. The Electoral College, since the election of 1796, has been tasked with the choice of electing the President every four years. Diamondrs argument on page three is that the founders did not want to create controversy with the Presidential election and suggested that there should be a group of electors charged with the task to make the election more democratic. His argument is valid because although we have pe ople claiming every Presidential election cycle that the Electoral College should be scrapped, the founding fathers wanted to establish the Electoral College so that the popular vote did not ruin the integrity of the election. Page seven of the article written by Diamond takes a look at Electoral College when someone who wins the Electoral vote but loses the popular vote assumes the Presidency. In 2016, we saw this when the Democratic nominee, Hillary Clinton won the popular vote but failed to secure the most important vote, the Electoral College, to her Republican opponent Donald Trump. According to the website FactCheck.org, this has happened in the past when George W. Bush, John Quincy Adams, Rutherford B. Hayes, and Benjamin Harrison all lost the popular vote but snuck away with the Electoral College. In class, we discussed the 2000 election and how Florida kept going back and forth between Bush and Gore as to who was the winner of the state, with the vote requiring several recounts the weeks following the election. If Bush had not won Florida, he likely would not have became the 43rd President of the United States. When Donald Trump won, those who supported Hillary Clinton argued that she should becom e the 45th President because she won the popular vote. However, those who sought to use the popular vote as their argument for Hillary winning the election should look back on the history of past Presidential elections where the candidate who won the popular vote ended up losing because they did not get more than 270 electoral votes necessary to be elected. On the same website, it is noted that George W Bush also did not win the popular vote against Democratic challenger Al Gore. What should also be noted is that Trump and George W Bush are Republicans, including both Rutherford B. Hayes and Benjamin Harrison while John Quincy Adams was not a Republican. It is really interesting to see that the candidates other than John Quincy Adams who lost the popular vote but won the college shows that the Democrats are known for winning the popular vote, but dont know how to secure the electoral votes. In class, we discussed the campaign trail for 2016. During that discussion, the states that Trump won were states that he frequented the most because he knew that he could secure victories in those states. He also made it a point to visit swing states such as Pennsylvania, Florida, and Michigan due to their high electoral votes. Clinton, on the other hand, failed to spend more time in those states because while the west coast and New England states along with her home state of New York tend to vote blue, she could have spent more time in the swing states and turned them blue rather than red. If one is seeking to win the Presidential election, that person must continue to visit the states that not only are swing states, but states that have low ele ctoral votes hold just as big of an influence as those with a higher number of electoral votes. The counterargument in this case would be that the Electoral College should not exist anymore. Before Donald Trump ran for President, in 2012 he strongly opposed the reelection of President Obama and took his thoughts to Twitter suggesting that the Electoral College should be abolished. At one point or another, members of both the Democratic and Republican parties have expressed their frustration of the Electoral College when either party loses the Presidential election. If you were to say that the Electoral College needs to go, my suggestion would be that you should look back at why the Electoral College was created to allow equal opportunities across all of the states to duly elect the President. One person might argue that the electors may not like who their staters votes are going to, and depending on the staters laws concerning electoral voters, decide whether to resign from their position as an elector or just accept the results. I would never want to be put in the spot as an E lector because there would be too much pressure on me to cast my vote which is what Democrats did in 2016. That year, several protests occurred at and outside of meetings where members of the Electoral College across the country got together in their respective states to cast their ballots. To me, that is disrespectful to have your meeting disrupted, but at the same time, these protestors do have a right to be mad that their candidate lost and to put pressure on electors by voting against the candidate that won their state. When the Texas delegates voted for President two years ago, in a video on Youtube, protestors were outside the capitol building in Austin demanding that the electors do not vote for Trump, even though Trump won their state. The electors ignored the protestors, thus allowing Trump to become President. Abolishing the Electoral College sounded like a good idea to the Democrats, but it did not work in their favor two years ago. Neither did it work for Donald Trump on Twitter in 2012 when calling out the Electoral College ater President Obama won a second term. Calling for the abolishment of the Electoral College does not do both major parties any good, it only causes more tension. The Electoral College is an important part of American history when deciding who should become the President of the United States. If we were to get rid of the Electoral College and allow the popular vote to determine the President, chaos would ensure regarding the election, creating controversy every four years. In the United States, every state has the right to cast votes for President, regardless of the population of the state. Only the states with big populations such as California, Florida, and New York would get to decide who the President should be, and that is not fair. The Electoral College was founded on the basis to keep our elections fair for all of the states. To some, the popular vote should be the way that we should elect the President. In this case, Trump, George W Bush, John Quincy Adams, Benjamin Harrison, and Rutherford B. Hayes would not have been elected if there was no Electoral College. Today, Hillary Clinton would have been the first female President in the hi story of the United States if the election was based off of popular vote. The popular vote should be used for lesser offices such as Mayor of cities, Governors of states, and those we elect to serve in Congress. The popular vote should not be used to the elect the President of the United States as it only allows states with large populations to have a say, thus silencing the smaller states. By having the Electoral College, the rights of each state is valued and so is the vote that is cast by each state. Sources Cummings, W. (2016, November 12). Trump called Electoral College a disaster in 2012 tweet. Retrieved December 4, 2018, from https://www.usatoday.com/story/news/politics/onpolitics/2016/11/09/trump-called-electoral-college-disaster-2012-tweet/93575326/ Curtis, J., OlegAlbinsky. (2017, September 21). Defending the Electoral College, and federalism, is crucial to our republic. Retrieved December 4, 2018, from https://www.washingtonexaminer.com/defending-the-electoral-college-and-federalism-is-crucial-to-our-republic Diamond, M. (1977). Http://www.historystudies.net/dergi//birinci-dunya-savasinda-bir-asayis-sorunu-sebinkarahisar-ermeni-isyani20181092a4a8f.pdf. History Studies International Journal of History, 10(7), 1-22. doi:10.9737/hist.2018.658 FOX 4 News Dallas-Fort Worth. (2016, December 19). Texas Electoral College Vote. Retrieved December 4, 2018, from https://www.youtube.com/watch?v=FgtWaIeAVRA Gore, D. (2016, December 23). Presidents Winning Without Popular Vote. Retrieved December 03, 2018, from https://www.factcheck.org/2008/03/presidents-winning-without-popular-vote/ Guelzo, A., Hulme, J. (2016, November 15). In defense of the electoral college. Retrieved December 2, 2018, from https://www.washingtonpost.com/posteverything/wp/2016/11/15/in-defense-of-the-electoral-college/?noredirect=onutm_term=.06d8caedf67a

Essay on Understanding Pulmonary Hypertension - 954 Words

Understanding Pulmonary Hypertension The human body is a very complex organism composed of different types of systems and functions. All the functions that each system has, is what makes possible for the body to obtain life. One of the most important systems in one’s body is the circulatory system, where the heart, the lungs, and the blood vessels work together to form the circle part of the circulatory system. The pumping of the heart forces the blood on its journey. The body’s circulatory system really has three parts: pulmonary circulation, coronary circulation, and systemic circulation. Each part must be working independently in order for them to all work together. However, when one of the parts of the circulatory system does not†¦show more content†¦It involves the tightening of blood vessels connected to and within the lugs. This makes it harder for the heart to pump blood thorough the lungs, much as it is harder to make water flow through a narrow pipe a s opposed to a wide one. Over time, the affected blood vessels become both stiffer and thicker, further increasing the blood pressure within the lungs and impairing blood flow. In addition, the increase workload of the heart causes thickening and enlargement of the right ventricle, making the heart less able to pump blood through the lungs, causing right heart failure. As the blood flowing through the lungs decreases, the left side of the heart receives less blood. This blood may also carry less oxygen than normal. Therefore it becomes harder and harder for the left side of the heart to pump to supply sufficient oxygen to the rest of the body, especially during physical activity. Symptoms of pulmonary hypertension do not usually occur until the condition has progressed. The first symptom of pulmonary hypertension is shortness of breath with everyday activities, such as climbing stairs. Fatigue, dizziness, and fainting spells can also be symptoms. 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Mrs. Harris is currently taking medication for high blood pressure, hypertension; and is also drinking approximately 8-12 glasses of wine a week. While examining Mrs. Harris it’s clear she is a little overweight and has swollen ankles. Upon listening to Mrs. Harris’s breathing, cr ackles are heard. Therefore, Mrs. HarrisRead MoreWhy Heart Failure ( Hf ) Is The Inability Of The Heart1333 Words   |  6 Pagesby more than half in the next 25 years, largely due to the ageing population. This paper will focus on comparing and contrasting the classic verves contemporary understanding of HF, evaluating both the traditional concepts and more recent developments of the understanding of this condition. Traditional concepts of HF The understanding of HF has evolved for more than 2,500 years. Previous literature written in the 3rd century explain patients with HF with dyspnoea, oedema and anasarca (Mann, 2010)Read MorePharmacology Case Study717 Words   |  3 Pagesprescribing. 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Bright Lights, Cold Steel free essay sample

Bright lights. Cold steel. Blue people scamper about, unrecognizably in gowns, masks and goggles. There’s a constant beeping sound, accompanied by a screen depicting a scrunched wave. Up, down, up, down. Cords run in all directions. For a moment, the boisterous room stands still. The door opens to the alpha of the pack, wearing not blue drapery, but a long white coat. The chief is first updated on the current status, then ready for incision. Scalpel. Pick-ups. Clamp. Nimble hands reach for a diseased lump, located right beneath the ribs and lungs. It is handled with the utmost care, and then placed into a shiny silver bin. Out from the cooler comes its replacement—roughly the size of the Big Mac that caused the organ to deteriorate in the first place. This new heart is pinker, larger, and stronger and came from some unfortunate individual whose family is now mourning down the hall. We will write a custom essay sample on Bright Lights, Cold Steel or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Clamps are removed, and the audience crosses their fingers behind their back. The room awaits the miraculous sound they have been waiting to hear all day. Thump, thump, thump. Upon observing a heart you cannot tell its owner’s gender, race, or social status. To me, the heart is a metaphor for a larger picture: we, indeed, are all the same. The figure could be an Amy, or a Peter, or even a Jeremiah. But none of that matters. What’s important is a life was spared due to the unfailing precision of another’s hands. Most people fear that kind of responsibility—having someone’s life in your hands. But not me. I embrace the challenge. I have wanted to be a doctor my entire life, except for the typical princess and veterinarian phase six-year-old girls go through. Even as a toddler, I never cried getting shots. I just sat there and smiled, even laughed, as the pointy needle penetrated my skin. This rare mix of pain tolerance, fascination with dissections, and ability to work well with people in distress makes me a prime candidate for medical school. I’m sure people find me a little â€Å"out there†Ã¢â‚¬â€I mean, who else watches Grey’s Anatomy reruns, spends their summers in the corridors of the hospital, and views a human cadaver as interesting? But, I am happy with who I am. These traits define me and how I want to spend the rest of my life. The doctor proceeds from the OR, clipboard in hand and pants dotted with red. She strolls down the hall to the hospital waiting room, looking for a worried wife and family. Large bags under their eyes show they have not slept. After updating the family on the patient’s current status, joy and hugs illuminate the room. This single moment makes up for all the rigorous years of schooling and internship. Can you hear it? â€Å"Dr. Ashley O† —the mere opportunity that my name, can save so many others.

Social Marketing

Question: What is social Marketing? Explain. Answer: Project Title Social Marketing: Social Networks more Persuasive than Traditional Word-of-mouth. The project discusses the concept of social marketing and its preference over the old-age marketing trends. Research Questions Traditional marketing practices have used a number of modes of communication for the marketing purpose such as television, radio and print media. However, with the increase in the use of Internet, there has been a shift of marketing techniques from the traditional to the social marketing.The research targets the advantages and significance of the social marketing over traditional word-of-mouth. It also makes an attempt to answer the reasons for the immense shift in the marketing techniques over a period of a few years (Shima, 2008). Project Description Marketing is a concept that works towards forming a bridge between companys capabilities and customers expectations such that both the parties are satisfied as an end result. The basic aim behind any of the marketing strategy is to fulfill the needs of the customers with utmost perfection (Wood, 2014). There are a number of marketing strategies that are adapted by the organizations since a long period of time. Over the past few years, social media marketing has emerged as a concept and marketing strategy that has taken over the traditional practices. The project discusses the same and outlines a comparison between the two along with the significance, assessment milestones and team charter. Project Aims The project is a research work that analyzes the concept of social marketing and the preference of social networks over the traditional practices in the domain of marketing. Following are the aims that must be accomplished by the end of the project: To determine and understand the meaning of social media marketing (Cowden, 2014) To list the advantages and reasons of preference among the users for choosing social networks over the traditional word-of-mouth To explain the significance of social media marketing at local, national and international level To discuss the research questions around the project title in detail To list the assessment milestones and team charter for the successful completion of the project Project Background Internet is the basic necessity in the present generation and the application of the same has spread over every single sector in the current era. One such area in this regard is the marketing processes and principles. Social marketing is a concept that makes use of social networks over the internet for the application of marketing techniques and processes with the basic aim of reaching out to maximum number of customers to fulfill their needs and requirements. The project explains the concept along with its reasons of increase in use and practice over the traditional concepts.The concept of social marketing has grown to such level that dedicated social marketing teams are being deployed in the organizations for the development of effective marketing strategies to achieve success of the brand and the product. Project Phases The project will be completed in three phases as: Evaluate and Plan This phase will include the research on the basic details essential for the project such as study of the project background and understanding of the project objectives. It will also include the carry out of situational analysis to understand the specific requirements of the project. The task of budgeting will also be done in this project to determine the expenses required in each of the activities. The outcomes from this phase will include: Evaluation Plan Project Budget Design and Develop After gathering the requirements and gaining an understanding of project background and objectives, design of the marketing strategy along with the development of the strategic marketing mix will be done. Strategic marketing mix will be based upon the 4Ps associated with the project as: Product Price Place PromotionThe outcomes from this phase will include: Marketing Strategy Implementation The final phase will be the implementation phase in which the marketing strategy developed earlier will be applied in practice. It will begin with the creation of an implementation plan and implementation of the marketing strategy as per the plan. The outcomes from this phase will include: Implementation Plan Implementation Report Significance of Social Marketing The significance of social marketing at local, national and international level is huge. It has become relevant and mandatory for the companies to develop social marketing strategies to spread awareness about their products among the customers and gain customer loyalty in return through this very medium. Big giants in the market along with small and medium level industries and the new entries in the business world, all are trending towards social networks for marketing. Social networks such as Twitter, Facebook, Instagram and blogs are used by the companies to reach out to the customers. It is significant at all level of business due to the following reasons: Social marketing helps in developing customer base with ease at any of the geographical location. It makes it easy to reach out to the international customers by promoting their products on the social media. Customers are also involved in the process of decision making by including the feedback received on the social networks. I t helps in gaining the customer engagement and also provides a personal connect. Social marketing also promotes connecting with the peers and gaining an insight in their target audience (Neti, 2011). Social Marketing over Traditional Marketing Techniques There are a number of reasons behind the preference of social marketing over the traditional word-of-mouth practices which are as listed below: Social marketing enables the organizations to have increased traffic and subscribers associated with them. Social marketing allows the companies to build new business partnerships which are rather difficult to achieve through traditional practices. Marketing expenses are lesser in the social marketing approach as compares to the traditional practices. Social marketing does not rely on the geographical location or area which enables more and more customers to be associated with the brand and the product. Ease of availability and accessibility allow the social marketing medium to be preferred by the customers. Customer interaction and involvement with the product and the marketing strategy provides a flavor of personalization in case of social marketing. The same is the reason for increased customer engagement and association through social mar keting and networks. Exposure for the business is increased through the use and practice of social marketing. Team Process Management Team MeetingsThe team meetings that will be conducted during the project timeline will include the following procedure: Circulation of project agenda before the meeting. Code of conduct to be followed by all attendees which includes timely arrival, advanced communication in case of absence, active participation and use of polite tone. Record of minutes of meeting will be kept and circulated to all the team members (www.teamhelper.com, 2016). Decision Making Process The decisions will be taken by the project manager after taking and considering the view points of the entire team. In case of conflict, final decision will be of the Project Manager after the round of voting in which majority decision will be considered. Roles and Responsibilities Project Sponsor: Responsible for funding the project and providing the project requirements Project Manager: Responsible for creating the project plan and other deliverables along with resource allocation Marketing Head: Responsible for developing a social marketing strategy and the evaluation and implementation plan Social Media Expert: Responsible for assisting the Marketing team with the latest trends in the social media world Marketing Resources (2): Responsible for fulfilling the actions as guided by the Marketing Head References Adshead, F. (2016). Social Marketing Works. Retrieved 26 July 2016, from https://www.nsmcentre.org.uk/sites/default/files/Social_marketing_works_NHS.pdfCowden, A. (2014). https://skemman.is/stream/get/1946/18659/43199/1/MIB0614_Thesis_Anna_Cowden_EffectofSocialMediaMarketingonTraditionalMarketingCampaignsinYoungIcelandicCompanies.pdf. Retrieved 26 July 2016, from https://skemman.is/stream/get/1946/18659/43199/1/MIB0614_Thesis_Anna_Cowden_EffectofSocialMediaMarketingonTraditionalMarketingCampaignsinYoungIcelandicCompanies.pdfLefebvre,. (2016). Theories and Models in Social Marketing. Retrieved 26 July 2016, from https://socialmarketing.blogs.com/Publications/Theoretical_Models_in_Social_Marketing.pdfMerrill, T., Latham, K., Santalesa, R., Navetta, D. (2016). Social Media: The Business Benefits May Be Enormous, But Can the Risks -- Reputational, Legal, Operational -- Be Mitigated?. Retrieved 26 July 2016, from https://www.acegroup.com/us-en/assets/ace-progress-report-social-media.pdfN eti, S. (2011). SOCIAL MEDIA AND ITS ROLE IN MARKETING. Retrieved 26 July 2016, from https://www.ijecbs.com/July2011/13.pdfShima, A. (2008). Traditional Marketing vs. Internet Marketing A comparison. Retrieved 26 July 2016, from https://www.diva-portal.org/smash/get/diva2:121411/FULLTEXT01.pdfWood, M. (2014). Introduction to the Principles of Social Marketing. Retrieved 26 July 2016, from https://wsmconference.com/wp-content/uploads/2014/10/ESMC-Intro-to-Social-Marketing-Sept-2014.pdfwww.teamhelper.com,. (2016). Team Charter. Retrieved 26 July 2016, from https://www.teamhelper.com/sample/TC_GuideSample.pdf Social Marketing Question: What is the Social Marketing? Answer: Introduction The current assessment is on the analysis of the case study of the social marketing towards the adoption of pets by reviewing the websites which have been promoting for the adoption of pets which is a social marketing approach that has been developing the activities by aiming at the changes in the peoples behavior and maintaining them for the benefits of the people and the society in whole (Armstrong et al., 2014). The products are promoted by describing the unique points of it with the combination of the ideas from the social sciences and the commercial marketing, the social marketing has been proven to be the tool for influencing the behavior in a cost effective and sustainable manner. It gives you the idea of deciding on: Who are the people to work with What is the behavior to influence How to move forward about it What are things used to measure it Description of organizations RSPCA The RSPCA is known to be an organization that is independent and a non government community which is based on the charity of providing the care for animals and their protection services. There are around 40 shelters which are run by the RSPCA and it consists of a staff of around 1000 employees. For delivering all the services to the animals it costs them more than 100 million dollars, which is helping in improving the lives of the animals in the Australia. Most of the money that is gained by this organization is donated by the people and also from the initiatives taken for fundraising (Browne et al., 2014). There are also other sources such as RSPCA patrons, business partnerships and the grants available for this organization. WWF WWF stands for World Wildlife Fund, which was started in the year 1961 on 29th April in the small area called Swiss town of Morges and very soon it has received the approval of the royal seal. The partnership of this organization is very unique in which the government leaders, business and the scientists are involved. It is supported and guided by the HRH Prince Bernhard of the Netherlands and the HRH The Duke of Edinburgh (Bhattacharjee, Berger Menon, 2014). There was an urgent call from the group for the global action which insisted for the stop of a large number of wild animals from being hunted since their existence and the habitats are being destroyed so as to protect them from getting extinct (Crouch Housden, 2012). For the past 50 years, the WWF seems to grow into the independent and the most influential largest organization for conservation of animals in the whole world. The organization is having supporters of around 5 million globally and it has been operating in more than 100 countries (Costa Vila, 2014). In the year 1978 on 29th June the establishment of WWfF has taken place in Australia, during which only three people were there as the working staff from the old factory located in Sydney. The budget for conservation during the first year operation was nearly 80000 dollars. At present this organization is the largest conservation place in the nation which is being supported by more than 500000 supporters and have projects across Australia and the Oceania region (Desbordes, 2012). PS of Marketing The 4 Ps of marketing are the elements which are used by the organization are for the benefits of the wildlife animals and for the adoption of pets for their care and protection includes: Product Price Place or distribution Promotion Product: In terms of marketing the term product can be defined as the thing which can be offered in the market for satisfying the needs or the wants of a customer. The first P out of four marketing Ps in the marketing is the product. The product can either be a touchable good or the intangible one which is fulfilling the needs of a customer. Here the product refers to either the wildlife species or the pets which can be adopted so that they get human care and attention. Whereas the wildlife species can be protected from being extinct by adopting them funds can be provided to them for their better life of conservation (DeConinck Stilwell, 2015). The people can get the product that is according to their expectations that is any breed or any species that they are wanting for can be adopted as the organization is providing a wide range of choices in making the decisions. The people can have the core benefits of care which show as the recognition for sympathy, compassions and the tendern ess for the animals and for them too. The behavioral change an also be benefited by adopting a pet and in turn one can provide support for its living. The augmented product that a customer can have is the desired animal that an animal lover can get from these organizations (Kotler, 2012). Price: The term price in marketing can be defined as the value that can be put on for a product of the service which is resulted from the calculations from all dimensions, extensive research and the understandings and the abilities of risk taking. The strategy of pricing is taken into account by considering the segments such as the ability of the customer to pay, as per the conditions of the market, the actions of competitors, the trade margins and the input costs among all (Kumar et al., 2013). While adopting the pet the organization would verify about the family and would take whether the pets are going to the right place or not. The price for the animals are not fixed, but it says to fund for the organization which is used for protecting their habitat, preservation of food and it will make sure that it will take care of the safety of the species that is going to be endangered bother globally and locally (Kotler et al., 2015). The ongoing pricing can be fixed in any of the means li ke ether donating the things by taking the initiative for raising the funds for the benefits of animals in the organization. Place or distribution: The term place or distribution can be defined in terms of marketing as placing the right product with the right price and at the right place. It is very critical for determining the ideal locations for converting the potential clients into the actual clients. In the current situations, even if the transaction does not occur on the web the initial place where the potential clients are contacted and converted to their customers is through online. However, the organization takes into consideration various things while adopting or donating the animals by checking the family background and decides whether they are placed in the right family or not (Lusch Vargo, 2014). After that the animal can be selected as per the environment of their family and according to their lifestyle which consider incredibly important by them. The process of adoption taken place only if they make sure of a perfect fit of the animal. The adoption journey ends only after training the animal so that it forms a vital part of the family. The product can be obtained by visiting the place and making the choice or it can be processed through the website. (Marta et al., 2013). If the person is an animal lover and provides all the evidences that are required by the organization and if it feels secure then it is a quite simple process. Promotion: The term promotions can be defined in terms of marketing as the product that is used for bringing awareness among the people so that the sale are generated and the market is developed for that product. The information about the product should be relevant and should be unique from other products. The promotion can be carried out by social marketing, public relation, campaigning, advertising and many more (Zaltman, Olson Forr, 2015). The messages that are passed on to the potential customers is that the Australia is the overwhelming nation in loving he animals which finds that there are some people in the community who are treating the animals cruelly. So these organizations are committed to helping these animals by their services. Their main motto is to protect the animals from becoming extinct and to reduce the threats that are posed to them from various factors (Xu et al., 2016). The messages that are being promoted are to bring the awareness among the people, which are the social messages for the welfare of the society to the animals. The community awareness is created in regards to the human treatment towards the animals along with giving information about animal care and their adoption facilities. Conclusion In this report the social marketing of the animal, adoption organizations has been discussed where the firms are mainly focusing on those potential customers who it exactly for their awareness programs that is mainly the animal lovers so that they can get a shelter for their good life conservation. Their main mission is to eradicate cruelty towards animals and create love for them and also let the right people know about the information regarding the adoption facilities. The other group of focused individuals is the one who is dedicated in catering the services for the wildlife conservation. The marketing criteria adopted by these organizations are so perfect that it fits for any kind of market that is targeted. References Armstrong, G., Adam, S., Denize, S. and Kotler, P., 2014.Principles of marketing. Pearson Australia. Browne, S., Sharkey-Scott, P., Mangematin, V., Lawlor, K. and Cuddihy, L., 2014. 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